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LinkedIn for Business Development
The buyer’s journey has changed. Buyers are now researchers, explorers, self-educators, and collaborative decision makers. If you are not breaking through the noise, gaining access to stakeholders, and positioning yourself as the thought leader and subject matter expert, your competition will.
In this 40-minute program you will learn how to leverage LinkedIn for business development through the 4 pillars of social selling:
1. PROFILE: Convert your profile from a resume to a resource, to attract and engage your targeted buyers.
2. NETWORK: Stay top of mind by meaningful engagement with your new and existing connections.
3. PROSPECT: Find and gain access to targeted buyers via warm market introductions on a consistent basis.
4. EDUCATE: Through content curation, development and LinkedIn native video, we will cover how sharing valuable insights is what helps to build your reputation as a thought leader and subject matter expert.
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